SEO strategist. AI search optimizer. Speaker.
I’ve spent over a decade leading SEO for agencies, universities, and enterprise organizations. That’s a lot of industries, a lot of audits, and a lot of strategies that had to actually perform, not just look good in a report.
My focus right now sits at the intersection of traditional SEO and generative engine optimization. Google is still the priority. But ChatGPT, Gemini, Perplexity, and AI Overviews are where your buyers are increasingly finding answers, and most brands are not showing up there at all. I help fix that.